Friday, November 8, 2013

Creating perfume for a marketing test

Weighing out 300 ml of Confusion II

    What you see on the scale in the photo above is not a large amount of juice but enough, when alcohol and water have been added, to fill 100 bottles.

    The fragrance oil in the beaker was mixed on the scale by adding the required weight of each material -- first by pouring from their containers and then, for the final few grams, by transferring the material with a disposable plastic pipette, I buy these pipettes several hundred at a time.

    From the beaker the fragrance was poured into the bottle seen at the left edge of the photo. There it will stand, at room temperature, for about 30 days. From time to time I'll shake the bottle.

    This is a small amount of fragrance oil but it is intended for a very special test in a limited market. In the event that it proves a very large success -- far more than I anticipate -- I'll contract out both the production and the filling but, realistically, the project will probably remain "in house" for at least another 12 months.

    If selling perfume is of interest to you, you should try a 3-month subscription to our Perfume Makers & Marketers Club. A trial membership is very affordable.

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